Jordan's Tourism Minister on Attracting Chinese Visitors
Jordan's Minister of Tourism and Antiquities, Imad Hazza'een, confirmed that the kingdom is rapidly moving toward attracting Chinese tourists by improving infrastructure and offering tailored services. Additionally, efforts are being made to promote Jordanian tourism in the Chinese market. These measures include installing signs and informational boards in Chinese, establishing a representation office in China, and collaborating with travel companies such as Trip.com. Celebrations for the Chinese New Year will also be organized in Jordan, featuring main events in Petra, Amman, and Aqaba, aimed at increasing Chinese tourist influx. Focus will be placed on training tour guides and providing services that meet their needs. Over the past eight months, the number of Chinese tourists visiting Jordan has increased by 10.4%, as part of the ongoing efforts to enhance tourism cooperation and benefit from the growing relations between the two countries.
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