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Social media posts sparked a wave of incitement against the American cheese company "Talimok" after images and videos of its products bearing the "Halal" logo circulated, claiming that the company had converted to Islam or modified its formulation to meet Muslim requirements. However, an investigation revealed that most of the company's cheese varieties had held Halal certification for years, and that the change to a plant-based rennet, which also carries Halal certification, occurred in 2016—more than a decade ago—not recently as claimed. Additionally, the certification applies only to certain cheese products, not the entire company's range, and it concerns manufacturing standards and certification requirements, not religious practices such as prayer or blessing. Therefore, the wave of incitement exploited old information and presented it in a way that sowed doubt and controversy, while the truth is that Talimok has held Halal certification for the majority of its products for years.
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