Gulf United secures strategic sponsorship for 2026-2027 season

The "Ithra" Investment and Real Estate Development Group has signed a strategic sponsorship agreement with Gulf United Football Club to become the main sponsor and official shirt partner for the team for the 2026-2027 season. The club was established in Dubai in 2019 and is currently considered one of the integrated sports clubs in the UAE, featuring a team competing in the professional league and an academy covering all age groups. Football legend Andrés Iniesta, who played for Barcelona and won 9 league titles and 4 Champions League titles, has been chosen as the club's coach, reaffirming his commitment to developing young talent. This collaboration highlights the social significance of football within the community, as the "Ithra" brand will appear on the team's jerseys, and joint matches and community initiatives will be launched to enhance engagement in Dubai.

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