وكالة الانباء الاردنية
وكالة الانباء الاردنية
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Zain Innovation Platform, in collaboration with the Arab Women Today Organization, organized a training camp titled "From Idea to Entrepreneurship" with the participation of 26 women. The aim was to empower women in the field of entrepreneurship. The camp lasted four days and focused on developing entrepreneurial skills, including identifying problems, developing products and services, entering markets, pricing, distribution, and marketing, as well as financial management and engaging with investors. The ideas presented included a variety of projects such as handmade products, fashion, cosmetics, food, and educational services. Emphasis was placed on enhancing skills in marketing, planning, market research, and making well-informed decisions, as well as being flexible in facing challenges—especially as artificial intelligence technologies play an increasing role in product development. This program seeks to provide participants with the tools needed to expand and sustain their projects, as part of efforts to promote women's participation in entrepreneurship and economic development.
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