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Al-Momani affirms government communication focus
The article focused on the efforts of the Jordanian government to strengthen the public communication system, aiming to improve the ability of spokespersons to engage effectively with media outlets and the public. The program launched by the Jordan Media Institute in collaboration with the Ministry of Public Communication highlights the importance of developing communication skills, equipping spokespersons with digital and visual tools, and linking capacity-building with performance and outcomes. The program seeks to train approximately 17 government officials serving as media spokespersons over four weeks in the latter half of the year, ensuring they practice skills in media planning, engaging with modern communication platforms, and crisis management—thus enhancing transparency and efficiency in government communication.
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