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Netflix announced third-quarter profits that exceeded Wall Street expectations, with revenues reaching $12.9 billion. However, it forecasted a slowdown in sales growth for the fourth quarter to 11.5%, which is below analysts’ estimates, due to a $300 million decline in advertising revenues. The company's stock dropped by up to 7% following the announcement amid concerns over declining content quality and a decreasing subscriber count. Challenges in attracting viewers and sustaining growth continue, despite the company's dominance with over 325 million subscribers and its leadership in the global streaming sector. The results failed to convince investors of a robust growth trajectory, especially after losing a competition to acquire Warner Bros. Discovery studios and seeing its market share in the U.S. drop to 7.8%.
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