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2026-09-25T12:57:04.669Z

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Muse Guides Meta's Shift to AI

Muse Guides Meta's Shift to AI

Mark Zuckerberg, CEO of Meta, announced the company's shift toward focusing on artificial intelligence through the launch of Muse, an app that has achieved widespread adoption, topping app stores, and being used by millions of users. Muse offers capabilities such as scheduling appointments, arranging meetings, price negotiations, and executing multiple purchases, with plans to integrate it into virtual reality glasses and a standalone device called Muse Charm. Meta is adopting a new revenue model that involves taking a percentage of transactions, aiming to create a super-personalized AI experience used by billions of people, while reducing reliance on traditional content algorithms. The biggest challenge they face is protecting trust and privacy; although the company has developed advanced security systems, its track record on privacy issues might slow user adoption.

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