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ليالينا
IRAM Opens Cairo Flagship
IRAM Jewelry has opened its new flagship store at Zia in New Cairo, bringing more than 90 years of heritage to a space where fine jewelry meets craftsmanship and contemporary design. The store offers clients personalized consultations and the opportunity to help create their own pieces through the IRAM Design Studio, alongside an in-house workshop for customization and care services. Over four months, 30 artists also contributed to an artwork wall at the entrance. The opening saw the unveiling of a collaboration with designer Karim Mekhtigian to create a piece that will be auctioned for charity during Cairo Design Week, with proceeds going to the World Food Programme.
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