2026 World Cup Halftime Show Debuts

A historic ceremony took place during the halftime break of the 2026 World Cup final for the first time in the tournament's history, during the match between Argentina and Spain at "New York New Jersey" Stadium. The extended break, which lasted roughly 15 to 25 minutes—around 11 minutes for the main performance—was utilized to hold a cultural show featuring global stars such as Madonna, Shakira, Justin Bieber, and the BTS band. The event aimed to promote messages of unity, hope, and support for education worldwide. The ceremony was conducted in the tradition inspired by American "Super Bowl" shows and was watched by over one billion people globally, including prominent world leaders like U.S. President Donald Trump. This event underscored the importance of raising awareness about education and global unity through shared music and arts, supporting FIFA’s missions and the "Global Citizen" initiative.

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