AI's impact on Saudi work environment

The article focuses on Salama's transformation from a telecommunications company to an integrated technology firm, highlighting the steps and challenges involved in this shift. The report explains how the company has expanded its services into areas of modern technology, thereby strengthening its ability to compete in the digital market. Interviews emphasize that the success of technological projects depends on innovation and investment in advanced technologies, with clear strategies in place to enhance the company's position in the broader technology sector.

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