16 scouts identify Vinicius as key for Real Madrid

Real Madrid Club highlights the value of its player Vinícius Júnior not only through his performance on the field but also as a major source of commercial revenue. He holds 16 sponsorship deals with global companies and ranks second among World Cup 2026 players in the number of endorsement agreements, after Neymar. Despite enjoying a strong commercial profile, the club faces challenges in negotiations to renew his contract, which has been extended until 2028. The club is keen to retain him due to his marketing and administrative importance, especially with English club Arsenal showing interest in signing him if negotiations fail. Revenue from image rights and sponsorship deals contribute significantly to the club's income, making his continued presence a priority. Currently, the club is working to conclude the extension agreement.

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