Lakers Owners Target $30B Valuation

The Los Angeles Lakers ownership group aims to increase the club's value from $12.5 billion to approximately $30 billion over the next decade. This will be achieved through growth in broadcast rights revenue, sponsorships, ticket sales, and international expansion. They plan to raise revenue from about $681 million in 2026 to more than $1.6 billion by 2037, while adjusted EBITDA before interest, taxes, depreciation, and amortization is expected to grow from $129 million currently to over $589 million during the same period. The plans also include restoring around 6,000 seasonal ticket sales, increasing sponsorship sources, and expecting sports broadcast rights fees—currently at $77 billion over 11 years—to double, with the aim of achieving greater long-term profits. This strategy relies on the global strength of their fan base and commercial opportunities, reflecting a shift in how the value of American sports clubs is assessed—beyond just game results.

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