الاقتصادية
الاقتصادية
جاهز للتشغيل
جاهز للتشغيل
The article discusses the attempt by "Shein" to achieve a market valuation of $50 billion in its initial public offering (IPO) in Hong Kong, despite slowing growth and declining profit margins. Forecasts suggest that the company needs to record revenues reaching $36 billion by 2026 and maintain a net profit margin of approximately 2.5%, while dealing with new shipping fees imposed primarily in the United States and Europe—markets that account for more than half of its sales. To reach the targeted valuation, it would be necessary to evaluate the company using the valuation methods applied to fashion companies that typically have high profit multiples, with an average multiple of around 29 times projected for 2026. This could push Shein’s valuation above $50 billion, despite an average profit margin of 3.8% and only 1% sales growth in the first quarter of 2026. Achieving this valuation success depends on the company's ability to restore its financial performance and reassure investors of its capacity to maintain a loyal customer base and attractive product prices.
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