الاقتصادية
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Sirens Ringing Again in Bahrain
المصدر: الاقتصادية
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The phenomenon of inflationary contraction refers to companies reducing the quantity or size of their products while keeping prices steady or only slightly increasing them, in order to make inflation less noticeable to consumers. This is evident through examples such as decreasing the weight of a Cadbury Dairy Milk chocolate bar from 200 grams to 180 grams, and reducing the content of packaging for chips and chicken wings without changing the price. This manipulation leads to an increase in the unit price for the consumer and encourages the need to monitor the unit price indicator on store shelves to avoid paying more for less. This approach aims to maintain sales by avoiding direct price hikes, but it may threaten consumer trust and lead to brand switching when such manipulations are noticed.
تنويه: هذا ملخص تم إنشاؤه بواسطة الذكاء الاصطناعي
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