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Most toys sold in the US are manufactured in China, with 78.3% of imports in 2024 coming from China. A typical toy, costing around $30 retail, involves production costs of about $6 for the factory, which retains roughly 20% of the retail price, and faces tariffs and shipping fees before reaching US shelves. The manufacturing process is concentrated mainly in Guangdong, with extensive logistics and customs procedures involved in bringing toys from Chinese factories to US consumers. Despite rising labor costs, Chinese factories remain dominant due to complex, multi-step production processes close to each other.
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